licensed esthetician
If you’re anything like I am, 1990 feels like it was just 10 years ago. Growing up in the Soviet Union in the 90s, I had a happy device-free childhood filled with friends, outdoor activities, crafts and books. After we moved to Los Angeles, my…
I love the topic of retail sales when it comes to our Professional Skin Care community. Not because my college major was Marketing, but because I recognize this area is lacking in our training. When I studied to become an Esthetician in 2006, the book…
Join me for an informative webinar that will introduce modes of generating income and staying in touch with clients during this difficult time. Now, with all spas closed, it is the perfect time to analyze the financial soundness of your business. This webinar will discuss…
I have recently rebranded the Saian line with a new logo and packaging to keep it fresh and contemporary, but the signature elements are preserved. The idea is to highlight the benefits and improve the quality without any unnecessary bells and whistles. If you have…
A big thank you to Barry and Jenni from Lipgloss and Aftershave Blog for nominating Saian Natural Clinical Skin Care products for the L+A 2018 Favs Award! Our brand was nominated for the following 2018 Favs: Gel Cleaner – Strawberry Cleanser Hydrating Serum – Hyaluronic Acid…
The most challenging part of my job, and I think this would apply to many entrepreneurs across the board, is staying relevant. As trends change, there is always a push or pull in a certain direction, and uncertainty whether or not your brand will continue…
How/where should spas get started with online retailing? Online retailing is as easy as setting up a shopping cart option on the spa’s website. It can be done by a web designer, and the payments can be processed by regular credit cards, as well as…
